On Thursday evening, while unconfirmed reports spread regarding a shooting at Brown University, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her channel's 9pm newscast.
Although the network is hardly a perfect news source, her words rang true for numerous observers. It stands as one of the broadcasters where there exists fact-based and largely dependable reporting – especially during breaking news situations such as the one developing near a New Hampshire storage facility.
A Vulnerable Situation During a High-Stakes Battle
However CNN, now 45 years old, finds itself in a vulnerable state as two giant media corporations battle over ownership of its parent company, Warner Bros Discovery.
No matter the result, the future of CNN has turned into a high-risk game of business acquisition, instead of as a question of what helps the news-consuming public.
“This is yet another example of the profound systemic issues with origins in decades of governmental choices,” noted Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The debate about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a more important point.
“The narrative is crafted as a business story with key players as the protagonists, but there is very little discussion of the societal benefit,” Pickard explained.
The Additional Factor: The Former President
The network's predicament is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” adversary.
Recall the cries of “CNN sucks!” at his rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now says that the network requires new ownership. This can be interpreted as ownership that will protect him from criticism and scrutiny. That is a factor in why he appears to support Paramount Skydance, which has made a hostile bid.
There is a basis to favor that company more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Future of Further Instability
It is important to note, if Netflix wins, CNN and other cable outlets would first be spun off into a independent unit. Such a move could be a relief to many at the network, but it’s far from a safe harbor. That structure could set up CNN for a future sale. There is no finish line.
According to Timothy Wu, much of this is against the law, anyway. The influential voice of big tech’s dominance wrote recently that anti-trust laws should prohibit both deals.
“Both acquisition attempts would be bad for the country, and both should be opposed by the government,” Wu argued.
The Fundamental Problem and a Way Ahead
Regardless of the resolution in this situation, the larger issue endures.
“The present media landscape is a very anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard said. Regulatory choices – dating back to the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can address it.
Can reform occur in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is highly improbable now, but that should not imply it will never happen.
Measures that bolster independent news organizations, aid local journalism, finance public media, and prohibit the consolidation of media power in too few hands are achievable – they are vital for a healthy democracy.
Regarding media ownership, bigger isn’t better. And news organizations like CNN must not be tools in the most recent corporate chess match.